In this article, we made a personality test out there for all those media enthusiasts who are still unsure as to what they want. Maybe this test can help you to get a clearer view of what you are, so go try it!
DMC has launched its creative new learning space, The Agency, a student integrated marketing communication agency! Let’s not forget the brilliant partnership DMC has established with the Starcom Mediavest Group, one of the largest brand communication groups in the world.
If there's one thing that CASS students will have fun at, it would definitely be during CASS FOC CAMP every start of the year! Here you can see for yourselves, how participants of the camp, now great role models in DMC, had enjoyed their own CASS FOC CAMP.
Whether on the road, mugging over coffee,
or jogging round a park, odds are, you’re listening to the voice of your
favourite radio DJ as they chat and play music. It can be hard to imagine being
able to step into their shoes, but at DMC, students are given the chance to do
just that.
Second year student, Nerissa Tiong is the
Deputy Network Director of Space Radio, SP’s very own radio station. Every
Tuesday she goes on air with her show, “Top of the Menu”, where she explores
all sorts of cuisine.
However, Nerissa didn’t always plan to be a
DJ. After joining space a designer, she found herself selected to move from
behind the scenes, to the microphone.
Nonetheless, Nerissa is glad for the
change, as being a Space Radio DJ has opened up a whole bundle of opportunities
for her. So far, the most significant of those opportunities was having the
chance to attend the Jessie J Press Conference. She was able to ask Jessie J a
few questions up close, describing the experience as once-in-a-lifetime.
Nerissa (left) with 987fm's Radio DJ, Rosalyn Lee (right)
Jessie J
According to Nerissa, being live on Air is
one of the most exciting things about being a DJ. Even so, one has to be careful of being swept
up in the moment and saying the wrong thing.
This is why the script is such an important part of the show, Nerissa
says, emphasising that it is vital that the script is written properly.
Of course, being a radio DJ now doesn’t
mean that there is only way to go from here out. With many aspiring young DJs
emerging, the competition is fast and furious, with only the best of the best
making it big. However, Nerissa would jump at the chance to work behind the
scenes where she first started off.
“Being a producer could be fun too,” she
says, “the radio industry would be an avenue that I will certainly explore into
after I finish my studies.” Here's Nerissa in action:
Diploma in Media and Communication (DMC) boasts
a whole range of awesome perks that our students really fancy, benefits that
are exclusively yours when you join DMC. DMC provides anything from excellent
working environment to value-added education. Here are the 'Top 10 Perks' that
you would love to get your hands on. Moreover, if you have been following @cassydmc (DMC's very own Twitter account) you would have been equipped with more than 10 perks. In any case, read on!
1. The Agency
Really trust DMC when it says that it will
equip you work-ready! This space is exactly how a professional communication agency
in the industry looks like, from the entrance all the way to the workspaces.
Working here daily makes you feel like an industry professional. You can easily
draw inspirations from materials such as our very own student-made advertisement. Still not
impressed? Whenever you get too stressed up with work, there are games such as
Boggle, Pictionary and Tetris, which help you relax. Catch this video to find
out more about our Agency:
2. Fully-furnished Radio & TV Studios
(SPace)
Go on air, host a show and get noticed! Produce,
direct and record your very own TV show! DMC provides you these spaces fully
equipped with up-to-date technology that is of industry standards. You will
have everything you need - be it the latest camera equipment or the latest songs
for your listeners – to create your quality show.
Our very own DJ booth.
Our recording studio.
3. Run your own events, be your own boss
Take charge and be your own boss! In DMC, we
prepare you for the industry by letting you run your own real-life events. Much
time and effort would be invested, but the experience makes it all worth it!
The abundant opportunity ranges from executing events to conducting workshops. A
notable example is the annual student-run conference by DMC Year 2 students on
the Media and Communications industry, which attracts over thousands from all
over Singapore.
IMC+ 2013 (An Integrated Marketing Communications Event) - Planned and Prepared by our very own DMC Year 2 Students
Have you spotted our advertisements yet?
SPMCC 2012 (Singapore Polytechnic Media and Communications Conference) was also organised by our DMC Year 2s in 2012!
Wouldn't it be nice to see your work up on MRT Advertising spaces?
4. Tweeting during lessons and be graded for
doing something you love
Tweeting! Blogging! Working on any topic of
your interest! It is so amazing that DMC gives you space to do what you love
and be graded for it, and it is #sopossiblewithSP.
Love fashion? Why not express your area of
interest onto Social Media and be graded for it. Check out Deedee Durrani, a
Year 2 student who blogs about her interest in fashion on her Tumblr webpage:
Dee Dee shows off her passion for fashion on this blog. It's also part of her assignment in school!
5. Working with real life clients
You won't be treated as a mere student here. You
will officially be regarded as an 'Agency Executive' that allows you to work on
real-time projects. Our students are given the responsibility to work with big
names in the industry to create a marketing campaign for them and more. Yahoo!,
Samsung, SMRT and Mentholatum are some of the companies that we have worked
with. Such chances come by only in DMC.
2011 - Year 1 Marketing Project
6. Be Starstruck
Did we hear a scream for Jack Neo and Bobby
Tonelli? Be prepared to be starstruck in DMC! Through frequent special
visitations and field trips, you will get plenty of opportunities to learn and
exchange ideas with famous industry experts and media personalities. Not
forgetting, you get to rub shoulders and take pictures with them. Even one of
lecturers was a famous radio DJ at HOT 98FM, Mario Lajarca, you will get to see
him almost everyday!
Bobby Tonelli and Divian Nair in our very own SPace DJ Booth!
Mr Mario Lajarca
7. Field Trips & Overseas Study Trips
Ever been inside a MediaCorp recording studio?
Yes, we have been and done that, to witness George Young (Yes, George Young!)
in action hosting ''Million Dollar Money Drop''. How about the bustling capital
city of Thailand, Bangkok? Our students will be visiting the Headquarter Office
of Starcom Mediavest Group, DMC’s mentor partner to gain knowledge from media
experts. Starcom Mediavest Group is one of the largest communications agency,
and the trip will equip you with experience that is essential in understanding the
processes of this industry.
Admission Tickets to Million Dollar Money Drop. (SCREAMS) Yes, George Young right before our very eyes.
And yes! We had free admission to the Hermés Exhibition back in October 2012.
8. First Hand Lecturer Knowledge &
Experience
Don't ever doubt the powers and ability of our
lecturers! With years of experience under their belt working with big
corporations such as The New Paper, Straits Time and Mediacorp, they wield
broad and deep understanding of the different aspects in the media industry.
Not only that, every week, students welcome the top-notch industry experts to
come in for lectures on Integrated Marketing Communications (IMC).
Some of you might know her from SP+U Open House! Our very friendly Lecturer cum Course Councillor, Ms Trudy used to work at The New Paper.
9. DMC - Family
It's not all about grades and projects in DMC.
As course mates, we share, we care and we play as a family. How do we achieve
such friendly environment? Through our CASS events, we invite everybody to unwind
and take time off work. With events such as Movie Fright Night and Lepak
Friday, we bond through eating food and watching movies. It doesn’t get any
better than this.
The Agency ain't just for work, it's for fun too! :)
10. Showcasing your talents through many
platforms
If you can talk the talk and walk the walk, DMC
has all the platforms for you to strut your stuff! We even have our very own
famous rapper, Shigga Shay! Every year we give our talents an opportunity to showcase
through 'CASS Factor'. SPace, our very own student initiative platform,
encourages sharing of videos, pictures, writing and even your own music.
Our CASS Family's very own talent time. If you have what it takes, join us and be our Star!
We not only have one stage for you to perform. We present you, OUR VIRTUAL STAGE. Upload all your videos of your special talent here on SPace. (Yeap, we're not only a Radio Station, we have a Talent Portal too! Run by students, for students.)
We proudly present to you our top ten perks of being in DMC. Well, there are a lot more of perks and if you want to find out more follow our Twitter account - @cassydmc and our facebook page . For students that are already students of DMC tweet us about what you think are the perks of being in DMC.
As students of DMC, we're just telling you what we experience here in this course. So, to all of you making your last minute choices of Tertiary/JC studies, we wish you luck. Make wise choices!
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